A Job To Be Done

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A Job To Be Done


Do you approach a problem like it’s always been approached? Maybe that’s part of the problem. Standing still is moving backwards in terms of competitive advantage, and this lesson gives a fascinating insight into the mindset needed to succeed in tomorrow’s world.

  • Level: Advanced
  • Length: 60 Minutes
  • Keywords: Customer Insights, Marketing Campaigns, Disruptive Innovation
  • LOS Idiomania Podcast Episode #48
  • Answer Sheet
  • YouTube Lesson Intro

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