Do you approach a problem like it’s always been approached? Maybe that’s part of the problem. Standing still is moving backwards in terms of competitive advantage, and this lesson gives a fascinating insight into the mindset needed to succeed in tomorrow’s world.

• Level: Advanced
• Length: 60 Minutes
• Keywords: Customer Insights, Marketing Campaigns, Disruptive Innovation
• LOS Idiomania Podcast Episode #48
• Answer Sheet
• YouTube Lesson Intro